Roadmap - Entering Phase 4
It has been a journey to get here and we wanted to share our success and the milestones we have had with you ... as well as a little sneak...
News, Insights and Inspiration
Throwback: Launching Our Virtual Retail & Event Space
We recently launched our virtual retail, event and gallery space, BINARY CODE BUILDING, in DCL during Metaverse Fashion Week and took this opportunity to present our new Phygitals 'All Worlds'...
Decentraland Streetwear Wearables Collection
DECENTRALAND ETHER 004 DROP is our first drop of mix and match, urban wearables for the leading high-fashion metaverse, Decentraland. We retain our streetwear aesthetic with a high fashion vibe...
MERCURY DASHA 'BINARY CODE' BUILDING
MERCURY DASHA 'BINARY CODE' BUILDING is now launched and open for visits. We have launched our space in Decentraland in fashion district. The space features a NFT gallery, multimedia installation...
Is Digital Fashion The Future?
At MERCURY DASHA we are excited about digital fashion. But what is digital fashion? Well, digital fashion, in broad terms, speaks of the way augmented and virtual reality creates new...
BEYOND THE WINDOW ... Special Edition NFT Collection
BEYOND THE WINDOW is a new take on our DARK ARTS NFT COLLECTION. Exploring the idea of alternative spirituality, the occult, dark arts and the avant garde, we presented four high-fashion pieces of digital...
Metaverse Fashion & The New Digital World
What is 'metaverse'? ... or the question, more accurately stated, is this: what is a metaverse? Because there can be many metaverses and, indeed, there are already a multitude in...
Fast Fashion, Sustainability & Digital Fashion
At MERCURY DASHA we advocate for alternatives to fast fashion. We believe it is an exciting time as digital fashion has made it possible today to wear on-trend fashion that is...
Digital Fashion & Fashion NFTs - What's The Difference?
2020/2021 were big years for NFTS. People were talking about all things NFTs. Buying them, investing in them, the risks, the highs and lows and, more philosophically, debating what was...
Why Should You Spend Money On Virtual Clothes?
Both NFT wearables and digital clothes are now on the market. It's natural to question why you'd spend a lot of money on clothing that you'd only be able to...
What Does Fashion Tech Mean For The Clothing Industry?
Are you a fashion lover worried about how fashion tech will impact this industry? Then you’re in for a treat. With the world slowly becoming a global village, it’s only...
The Digital Fashion Landscape
Digital fashion looks to be on its way to becoming just another component of our ever-evolving wardrobe. Designers have also used the Web 3.0 change to showcase their in-person collections....
The Most Popular Gaming Wearables Of 2022
Gamers from around the globe are drawn to visually appealing gaming characters. With distinctive skins, they want to enhance the attraction of their characters. Digital fashion trends have also had...
The Evolution Of Fashion & Art
It takes little to see that, over the past twenty years, the boundaries between fashion and art have started to merge rapidly. Major museums have been overtaken by fashion, and...
Future Of Fashion - How Does The Future Of Clothing Look?
What will the fashion industry look like ten years from now? Trends change all the time but when we think about the future of fashion, we can’t deny the impact...
Fashion NFTs Will Be Around in 2022
One of the most fundamental forms of self-expression, fashion serves as a vital conduit for dialogue and social connection. As the line between our actual and virtual lives blurs, customers...