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Our Ethos

MERCURY DASHA uses design and technology to explore the challenges that loom large in this new world.

Real Sustainability

We are committing to pursuing a sustainable business in real and transparent ways and are not interested in 'greenwashing'.

Promoting Diversity 

Our clothes are made for anyone who want to purchase or experience them, in any world, whether real or virtual, and we promote inclusivity and body positivity.
Digital fashion and technologically driven solutions help us in our mission to be more size inclusive than ever before was possible in the history of fashion.

Creative Technology

One of our core values is to use digital fashion and technology as a road to more sustainability, more authenticity and more creativity in the fashion industry overall.